Indulge in Luxury. Embrace Your Power.
Meet the CEO & Founder
April Alston is the Founder and CEO of April’s Beauty Lounge, a luxury beauty and lifestyle brand established in 2020. As a professional makeup artist and creative entrepreneur, April built her brand from a place of faith, resilience, and purpose, turning her love for beauty and self-care into a mission to help women feel confident, empowered, and at peace within themselves.
April’s Beauty Lounge was born from her belief that beauty is more than what we see, it’s how we feel, how we show up, and how we nurture ourselves. Through her artistry, curated beauty products, and signature home fragrances, April invites women to experience luxury as a form of self-love and healing.
Her journey is a testament to grace and transformation. What began with a few brushes and a dream has evolved into a growing brand that embodies elegance, confidence, and intention.
“Luxury. Intention. Empowerment.”